Going at it alone.
It always feels better to have someone in your court to back you up.
But if you're here, chances are you don't have the ability to bring on a new PR
team to find opportunities for a nice chunk of your income.
And grabbing a primetime spot on TV will cost you thousands on top of that.
There's nothing that gives you more anxiety in your business than "How am I
going to a!ord this?" or "How long before we go in the red?"
With all of the intense work you've put into building your brand, isn't it time for
some damn payo!?